An epicenter of business and culture, New York City is one of the world’s most iconic cities. Both locals and tourists take advantage of the arts and theatres, renowned chefs and restaurants, and the constant flux of activity that makes the city one of a kind. So it makes sense that it is also home to IWC Schaffhausen’s North American flagship boutique, opened in April 2012 on the famous luxury shopping destination of Madison Avenue.
Date — 24 January, 2013
Take a behind-the-scenes look at IWC’s SIHH 2013 booth, the year of the Ingenieur watches. The latest collection aptly expresses the spirit of the new partnership between the Schaffhausen watchmaker and the MERCEDES AMG PETRONAS Formula One™ Team.
An epicenter of business and culture, New York City is one of the world’s most iconic cities. Both locals and tourists take advantage of the arts and theatres, renowned chefs and restaurants, and the constant flux of activity that makes the city one of a kind. So it makes sense that it is also home to IWC Schaffhausen’s North American flagship boutique, opened in April 2012 on the famous luxury shopping destination of Madison Avenue.