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Meet The Team

The London boutique opened its doors in December 2014. Since then, every sales advisor has been evolving in the world of IWC, discovering insights into the brand as well as the different watch families.

Experiences

London Boutique on New Bond Street

Date2015-07-06T10:53:44

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IWC Schaffhausen opened its first UK boutique on London’s New Bond Street in Mayfair back in December 2014. With two floors of dedicated retail space, the new boutique offers the most exceptional collection of IWC timepieces available in the UK, including a special edition Big Pilot’s Watch Perpetual Calendar in stainless steel, manufactured exclusively for the London boutique.

The dedicated and highly qualified team is not only on hand to advise customers on their choice of watch, but also to provide guidance on the city. In addition, an IWC watchmaker offers maintenance advice and servicing. For those looking for a more bespoke service, private consultations can be arranged.

On the second floor of the boutique, a warming fireplace and a bespoke drinks menu, featuring mulled wine and Billecart Salmon champagne, reinvent the experience of a ‘members club lounge’. The idea is to recreate a home away from home, escaping from the bustling streets of central London.

Finally, customers can enjoy a unique digital experience, with digital screens positioned around the store, allowing a deeper insight into the fascinating world of luxury watches.

IWC London Boutique Map

—138 New Bond Street, Mayfair, London W1S 2TJ

View Map

Hours

Monday-Saturday: 10am-6pm
Sunday: 11.30am-5.30pm

Phone: +44 (0) 203 618 3900
Email: boutique.london@iwc.com

Meet the Team

Meet The Team

Each member of the team has been asked to introduce their favourite timepiece; a watch that they, as IWC experts, believe is unique.

Haute Horlogerie

Big Pilot’s Watch Perpetual Calendar London Edition

Manufactured exclusively for the IWC London boutique and limited to 38 pieces

Craftsmanship

Meet the IWC Watchmaker

An IWC watchmaker has been positioned on the first floor of London Boutique, offering maintenance advice and servicing.

IWC SCHAFFHAUSEN OFFICIAL TIME PARTNER OF THE BFI

For the second year, IWC Schaffhausen is supporting the BFI as official time partner

BFI_2015
Explore More Articles
The future of watchmaking
since 1868

Watch the movie now

IWC Da Vinci exclusive watches
2017 DA VINCI COLLECTION:
CREATING PURE BEAUTY

Watch the movie now

IWC Portofino Automatic Moon Phase 37
An Insight Into the Brand History of Midsize Watches

IWC produced not only masculine watches such as the Big Pilot’s Watch and the Portugieser, but also smaller watches with the same claims to sophisticated technology and quality.

IWC Schaffhausen: Official Time Partner of the BFI

For the third year, IWC Schaffhausen is supporting the BFI London Film Festival in partnership with American Express® as Official Time Partner.

Tribeca_AnnualCalendar
IWC Schaffhausen at the Tribeca Film Festival 2016

IWC Schaffhausen celebrates the world of Filmmaking for the fourth year as the Official ‘Festival-Time’ Partner of the Tribeca Film Festival® (TFF) in New York.

IWC Pilot's Watches
Meet The Original - The IWC Pilot's Watch Collection

Watch the movie now

NEWEST FLAGSHIP NOW OPEN ON
BEVERLY HILLS’ ICONIC RODEO DRIVE

Located on the world renowned Rodeo Drive in Beverly Hills, the new boutique will be IWC’s second US Flagship. IWC’s other boutiques within the US can be found in the international shopping destinations New York City and Miami.

BTQ_london
Meet The Team

The London boutique opened its doors in December 2014. Since then, every sales advisor has been evolving in the world of IWC, discovering insights into the brand as well as the different watch families.