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Experiences

Episode 1: What is a Movement?

The man's guide to buying a watch

Date — 26 October, 2012

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This IWC video is the first in a series called “The Man’s Guide to Buying a Watch”. Over the course of the next few months we will feature IWC watches, people at the manufacture in Schaffhausen and well known bloggers in the field of fine watch making to give you a behind-the-scenes look at our watches and some of the complications that form the IWC collection.

IWC’s Mechanical Watches are works of art, they are style statements, and they are technical marvels. Featuring Benjamin Clymer, Editor in Chief of Hodinkee Blog as well as the IWC Schaffhausen forum moderator Michael Friedberg, this video provides a brief introduction to what is an IWC movement or calibre. Look out for our next feature coming soon on YouTube & IWC.com

Explore More Articles
Episode 5: How do you maintain a watch?

Once you‘ve bought an IWC watch, you are already enjoying a mechanical marvel of the highest standard.

Episode 4: IWC's icons through the years

IWC's brand values are strongly based upon its history. This IWC video is the fourth in a series called “The Man’s Guide to Buying a Watch”.

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Episode 2: What is a Complication?

Have you ever wondered what the extra dials inside a watch face are?

IWC and Laureus

Having just celebrated the Laureus World Sports Awards in London, we at IWC Schaffhausen feel proud to be involved with an organization like the Laureus Foundation, and to be presenting this year’s Portofino Chronograph Edition Laureus to the world in these days

Aquatimer video Screenshot
IT'S AQUA TIME - The new aquatimer video

The evolution of the diver’s watches from IWC continues.

IWC rises in the east

The new IWC Flagship Boutique in Hong Kong is much more than a store for IWC watches it is a transport into the interactive worlds of IWC Schaffhausen

IWC Oils
Time That Runs Like Clockwork

Depending on the stresses and strains to which they are exposed, around 50 points in the movement are treated with oils and greases developed especially for use in wristwatches.