Explore More Articles
Episode 5: How do you maintain a watch?

Once you‘ve bought an IWC watch, you are already enjoying a mechanical marvel of the highest standard.

Episode 4: IWC's icons through the years

IWC's brand values are strongly based upon its history. This IWC video is the fourth in a series called “The Man’s Guide to Buying a Watch”.

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Episode 2: What is a Complication?

Have you ever wondered what the extra dials inside a watch face are?

Keep playing

We continue our #IWCTalksTo series with a talk to the American jazz drummer Eric Harland.

Aquatimer video Screenshot
IT'S AQUA TIME - The new aquatimer video

The evolution of the diver’s watches from IWC continues.

IWC celebrates The Laureus Sports Awards in London

IWC Schaffhausen celebrated the 13th annual Laureus World Sports Awards in London on February 6th, 2012, with a star studded ceremony that gave top honors to Novak Djokovic and Vivian Cheruiyot

Top Gun - Taking Off

We are pleased to welcome you on IWC's flight to the heights of the world of Top Gun. View the video, and join us as we soar into the danger zone.

Experiences

Episode 1: What is a Movement?

The man's guide to buying a watch

Date2012-10-26T12:56:42

Share:

This IWC video is the first in a series called “The Man’s Guide to Buying a Watch”. Over the course of the next few months we will feature IWC watches, people at the manufacture in Schaffhausen and well known bloggers in the field of fine watch making to give you a behind-the-scenes look at our watches and some of the complications that form the IWC collection.

IWC’s Mechanical Watches are works of art, they are style statements, and they are technical marvels. Featuring Benjamin Clymer, Editor in Chief of Hodinkee Blog as well as the IWC Schaffhausen forum moderator Michael Friedberg, this video provides a brief introduction to what is an IWC movement or calibre. Look out for our next feature coming soon on YouTube & IWC.com

Explore More Articles
Episode 5: How do you maintain a watch?

Once you‘ve bought an IWC watch, you are already enjoying a mechanical marvel of the highest standard.

Episode 4: IWC's icons through the years

IWC's brand values are strongly based upon its history. This IWC video is the fourth in a series called “The Man’s Guide to Buying a Watch”.

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Episode 2: What is a Complication?

Have you ever wondered what the extra dials inside a watch face are?

Keep playing

We continue our #IWCTalksTo series with a talk to the American jazz drummer Eric Harland.

Aquatimer video Screenshot
IT'S AQUA TIME - The new aquatimer video

The evolution of the diver’s watches from IWC continues.

IWC celebrates The Laureus Sports Awards in London

IWC Schaffhausen celebrated the 13th annual Laureus World Sports Awards in London on February 6th, 2012, with a star studded ceremony that gave top honors to Novak Djokovic and Vivian Cheruiyot

Top Gun - Taking Off

We are pleased to welcome you on IWC's flight to the heights of the world of Top Gun. View the video, and join us as we soar into the danger zone.