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Episode 5: How do you maintain a watch?

Once you‘ve bought an IWC watch, you are already enjoying a mechanical marvel of the highest standard.

Episode 4: IWC's icons through the years

IWC's brand values are strongly based upon its history. This IWC video is the fourth in a series called “The Man’s Guide to Buying a Watch”.

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Episode 1: What is a Movement?

You know that watches tell time. But there is so much more to them. IWC's Mechanical Watches are works of art, they are style statements, and they are technical marvels.

GIVING A FUTURE TO THE GALAPAGOS

“September 17, 1835. As I was walking along I met two large tortoises, each of which must have weighed at least 200 pounds. One was eating a piece of cactus, and as I approached, it stared at me and slowly stalked away; the other gave a deep hiss, and drew in its head."

Experience - Watchman - Hero Experience Landing
The Watchman

Watchmaker Jürg Rüeger looks after the health of the roughly one thousand precious timepieces in the IWC Museum

IWC breathes life into its stories

For the first time ever, IWC turns the worlds in which its products are rooted into the subject of an international image campaign

The best helmets for the best drivers

Looking back on a long tradition, the helmet manufacturer Schuberth in Magdeburg has been one of the official FORMULA 1 suppliers since 2000. “The best helmets for the best drivers,” is the company’s motto. Indeed: Schuberth’s helmets have been the headgear of choice for drivers who have taken a total of five world championships.

Experiences

Episode 2: What is a Complication?

The man's guide to buying a watch

Date — 16 November, 2012

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Have you ever wondered what the extra dials inside a watch face are? In many cases, these aren‘t merely decorative – they are complications or special technical features which enhance the marvel of a mechanical watch.

This IWC video is the second in a series called “The Man’s Guide to Buying a Watch”. Over the course of the next few weeks we will feature IWC watches, people at the manufacture in Schaffhausen and well known bloggers in the field of fine watch making to give you a behind-the-scenes look at our watches and some of the complications that form the IWC collection.

IWC’s mechanical watches are works of art, they are style statements, and they are technical marvels. Featuring Benjamin Clymer, Editor in Chief of Hodinkee Blog, this video explores the most important complications of our IWC timepieces. Look out for our next feature coming soon on YouTube & IWC.com

Explore More Articles
Episode 5: How do you maintain a watch?

Once you‘ve bought an IWC watch, you are already enjoying a mechanical marvel of the highest standard.

Episode 4: IWC's icons through the years

IWC's brand values are strongly based upon its history. This IWC video is the fourth in a series called “The Man’s Guide to Buying a Watch”.

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Episode 1: What is a Movement?

You know that watches tell time. But there is so much more to them. IWC's Mechanical Watches are works of art, they are style statements, and they are technical marvels.

GIVING A FUTURE TO THE GALAPAGOS

“September 17, 1835. As I was walking along I met two large tortoises, each of which must have weighed at least 200 pounds. One was eating a piece of cactus, and as I approached, it stared at me and slowly stalked away; the other gave a deep hiss, and drew in its head."

Experience - Watchman - Hero Experience Landing
The Watchman

Watchmaker Jürg Rüeger looks after the health of the roughly one thousand precious timepieces in the IWC Museum

IWC breathes life into its stories

For the first time ever, IWC turns the worlds in which its products are rooted into the subject of an international image campaign

The best helmets for the best drivers

Looking back on a long tradition, the helmet manufacturer Schuberth in Magdeburg has been one of the official FORMULA 1 suppliers since 2000. “The best helmets for the best drivers,” is the company’s motto. Indeed: Schuberth’s helmets have been the headgear of choice for drivers who have taken a total of five world championships.