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Episode 5: How do you maintain a watch?

Once you‘ve bought an IWC watch, you are already enjoying a mechanical marvel of the highest standard.

Episode 4: IWC's icons through the years

IWC's brand values are strongly based upon its history. This IWC video is the fourth in a series called “The Man’s Guide to Buying a Watch”.

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Episode 1: What is a Movement?

You know that watches tell time. But there is so much more to them. IWC's Mechanical Watches are works of art, they are style statements, and they are technical marvels.

breguet_spring
Increased precision
down to the overcoil

In some IWC calibres, the balance rim oscillates to and fro on a Breguet spring. The terminal coil is painstaking shaped by hand and plays a significant role in ensuring that the balance oscillates with perfect regularity, thus increasing the watch's precision.

IWC Big Pilot's Watch
The Ethical Banker

He has finally stumbled upon a way of spending money that has bought himself something he could never have afforded in his old life – fulfillment

C. G. JUNG

C. G. Jung (1875 – 1961) famous as the founder of analytic psychology, was married to the daughter of the owner of IWC and was himself thus a co-owner of the Schaffhausen watch manufactures

The Magic of Art

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Experiences

Episode 2: What is a Complication?

The man's guide to buying a watch

Date — 16 November, 2012

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Have you ever wondered what the extra dials inside a watch face are? In many cases, these aren‘t merely decorative – they are complications or special technical features which enhance the marvel of a mechanical watch.

This IWC video is the second in a series called “The Man’s Guide to Buying a Watch”. Over the course of the next few weeks we will feature IWC watches, people at the manufacture in Schaffhausen and well known bloggers in the field of fine watch making to give you a behind-the-scenes look at our watches and some of the complications that form the IWC collection.

IWC’s mechanical watches are works of art, they are style statements, and they are technical marvels. Featuring Benjamin Clymer, Editor in Chief of Hodinkee Blog, this video explores the most important complications of our IWC timepieces. Look out for our next feature coming soon on YouTube & IWC.com

Explore More Articles
Episode 5: How do you maintain a watch?

Once you‘ve bought an IWC watch, you are already enjoying a mechanical marvel of the highest standard.

Episode 4: IWC's icons through the years

IWC's brand values are strongly based upon its history. This IWC video is the fourth in a series called “The Man’s Guide to Buying a Watch”.

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Episode 1: What is a Movement?

You know that watches tell time. But there is so much more to them. IWC's Mechanical Watches are works of art, they are style statements, and they are technical marvels.

breguet_spring
Increased precision
down to the overcoil

In some IWC calibres, the balance rim oscillates to and fro on a Breguet spring. The terminal coil is painstaking shaped by hand and plays a significant role in ensuring that the balance oscillates with perfect regularity, thus increasing the watch's precision.

IWC Big Pilot's Watch
The Ethical Banker

He has finally stumbled upon a way of spending money that has bought himself something he could never have afforded in his old life – fulfillment

C. G. JUNG

C. G. Jung (1875 – 1961) famous as the founder of analytic psychology, was married to the daughter of the owner of IWC and was himself thus a co-owner of the Schaffhausen watch manufactures

The Magic of Art

Novelist Paulo Coelho and comic strip artist Enki Bilal talk about their joint literary and artistic interpretation for the IWC Book "IWC Schaffhausen. Engineering Time since 1868"