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Episode 4: IWC's icons through the years

The man's guide to buying a watch

Date2012-12-20T09:31:52

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IWC’s brand values are strongly based upon its history. This IWC video is the fourth in a series called “The Man’s Guide to Buying a Watch”.

Featuring IWC watches, people at the manufacture in Schaffhausen and well known bloggers in the field of fine watch making, we give you a behind-the-scenes look at our watches and some of the complications that form the IWC collection.

IWC’s Mechanical Watches are works of art, they are style statements, and they are technical marvels. Featuring Benjamin Clymer, Editor in Chief of Hodinkee Blog, this video explores some of the most important iconic timepieces of IWC over the past hundred years.

Look out for our next feature coming soon on YouTube & IWC.com

The man's guide to buying a watch

Episode 1: What is a Movement?

You know that watches tell time. But there is so much more to them.

The man's guide to buying a watch

Episode 2: What is a Complication?

Have you ever wondered what the extra dials inside a watch face are?

The man's guide to buying a watch

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Explore More Articles
Episode 5: How do you maintain a watch?

Once you‘ve bought an IWC watch, you are already enjoying a mechanical marvel of the highest standard.

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Episode 2: What is a Complication?

Have you ever wondered what the extra dials inside a watch face are?

Episode 1: What is a Movement?

You know that watches tell time. But there is so much more to them. IWC's Mechanical Watches are works of art, they are style statements, and they are technical marvels.

From Generation
to generation

Father and son sit at the table beneath a fresco-covered wall. To talk business, they meet up at corporate headquarters, a Baroque villa close to the North Italian city of Treviso.

IWC Opens in Las Vegas’ Wynn Encore Resort

Never one to shy away from adventure, IWC has set its eyes out west, to a city arguably like no other in the world: Las Vegas.

Ingenieur Automatic
The Sculptor-Designer

The sculptor-designer is a phenomenon. Even if you are not at all design literate you will know him by reputation. His name has become a synonym for severity.

Watches and Wonders
WATCHES&WONDERS

IWC Schaffhausen cordially invites you and guest to WATCHES&WONDERS, the first Asian Haute Horlogerie exhibition at the Hong Kong Convention & Exhibition Centre from September 25th-28th, 2013. To mark this event, IWC Schaffhausen will offer a chance to win an exclusive trip for two people to visit IWC’s manufacture in Schaffhausen, the home of IWC and will be whisked away to Portofino in Italy, where they will experience the inspiration behind one of IWC’s most famous collections.