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Episode 4: IWC's icons through the years

The man's guide to buying a watch

Date — 20 December, 2012

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IWC’s brand values are strongly based upon its history. This IWC video is the fourth in a series called “The Man’s Guide to Buying a Watch”.

Featuring IWC watches, people at the manufacture in Schaffhausen and well known bloggers in the field of fine watch making, we give you a behind-the-scenes look at our watches and some of the complications that form the IWC collection.

IWC’s Mechanical Watches are works of art, they are style statements, and they are technical marvels. Featuring Benjamin Clymer, Editor in Chief of Hodinkee Blog, this video explores some of the most important iconic timepieces of IWC over the past hundred years.

Look out for our next feature coming soon on YouTube & IWC.com

The man's guide to buying a watch

Episode 1: What is a Movement?

You know that watches tell time. But there is so much more to them.

The man's guide to buying a watch

Episode 2: What is a Complication?

Have you ever wondered what the extra dials inside a watch face are?

The man's guide to buying a watch

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Explore More Articles
Episode 5: How do you maintain a watch?

Once you‘ve bought an IWC watch, you are already enjoying a mechanical marvel of the highest standard.

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Episode 2: What is a Complication?

Have you ever wondered what the extra dials inside a watch face are?

Episode 1: What is a Movement?

You know that watches tell time. But there is so much more to them. IWC's Mechanical Watches are works of art, they are style statements, and they are technical marvels.

Experience - Moonbird -Article Hero
Moonbird

Sailing means freedom, dynamism, enjoying life, being at one with nature, with the heaving sea. For IWC, Patrice Quesnel took the luxury sailing yacht Moonbird for a run off Monaco

The Man’s Guide to
Haute Horlogerie

The development and continuous improvement of movements, functional displays and cases has been part of IWC’s philosophy since 1868. Complications such as the perpetual calendar, constant-force tourbillon and minute repeater are not only historically significant achievements in the art of watchmaking but also the fruit of the company’s in-house design and development efforts. With the video series “The Man’s Guide to Haute Horlogerie”, which consists of 7 episodes dedicated to iconic complications, IWC gives you an insight into the world of Haute Horlogerie made in Schaffhausen.

The Volvo Ocean Race Tracker

Follow the progress and excitement of the Volvo Ocean Race with this live interactive tool

THE ART AND SCIENCE OF CASEMAKING

Hidden away in an quiet corner of Schaffhausen near the storied Rhine Falls in the tiny town of Neuhausen, stands a little-known Swiss IWC Manufactory.