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Episode 5: How do you maintain a watch?

Once you‘ve bought an IWC watch, you are already enjoying a mechanical marvel of the highest standard.

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Episode 2: What is a Complication?

Have you ever wondered what the extra dials inside a watch face are?

Episode 1: What is a Movement?

You know that watches tell time. But there is so much more to them. IWC's Mechanical Watches are works of art, they are style statements, and they are technical marvels.

Cal. 87

Of the many legendary hand-wound movements made by IWC, the 87 calibre holds a very special place

The Volvo Ocean Race

At IWC, we advance the limits of artistry and craftsmanship; in the Volvo Ocean Race, competitors push the limits of human achievement

Experience - Watchman - Hero Experience Landing
The Watchman

Watchmaker Jürg Rüeger looks after the health of the roughly one thousand precious timepieces in the IWC Museum

Haute_Horlogerie_quer
All wound up

Before a mechanical watch movement can start moving, it needs an energy source to drive it. That energy source is the mainspring. And while there are some who enjoy engaging with the machine, lovingly winding it by hand, others take pleasure in the automatic mechanism, which will keep the watch running indefinitely, simply from the movements of the wearer's arm.

Experiences

Episode 4: IWC's icons through the years

The man's guide to buying a watch

Date — 20 December, 2012

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IWC’s brand values are strongly based upon its history. This IWC video is the fourth in a series called “The Man’s Guide to Buying a Watch”.

Featuring IWC watches, people at the manufacture in Schaffhausen and well known bloggers in the field of fine watch making, we give you a behind-the-scenes look at our watches and some of the complications that form the IWC collection.

IWC’s Mechanical Watches are works of art, they are style statements, and they are technical marvels. Featuring Benjamin Clymer, Editor in Chief of Hodinkee Blog, this video explores some of the most important iconic timepieces of IWC over the past hundred years.

Look out for our next feature coming soon on YouTube & IWC.com

The man's guide to buying a watch

Episode 1: What is a Movement?

You know that watches tell time. But there is so much more to them.

The man's guide to buying a watch

Episode 2: What is a Complication?

Have you ever wondered what the extra dials inside a watch face are?

The man's guide to buying a watch

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Explore More Articles
Episode 5: How do you maintain a watch?

Once you‘ve bought an IWC watch, you are already enjoying a mechanical marvel of the highest standard.

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Episode 2: What is a Complication?

Have you ever wondered what the extra dials inside a watch face are?

Episode 1: What is a Movement?

You know that watches tell time. But there is so much more to them. IWC's Mechanical Watches are works of art, they are style statements, and they are technical marvels.

Cal. 87

Of the many legendary hand-wound movements made by IWC, the 87 calibre holds a very special place

The Volvo Ocean Race

At IWC, we advance the limits of artistry and craftsmanship; in the Volvo Ocean Race, competitors push the limits of human achievement

Experience - Watchman - Hero Experience Landing
The Watchman

Watchmaker Jürg Rüeger looks after the health of the roughly one thousand precious timepieces in the IWC Museum

Haute_Horlogerie_quer
All wound up

Before a mechanical watch movement can start moving, it needs an energy source to drive it. That energy source is the mainspring. And while there are some who enjoy engaging with the machine, lovingly winding it by hand, others take pleasure in the automatic mechanism, which will keep the watch running indefinitely, simply from the movements of the wearer's arm.