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Episode 4: IWC's icons through the years

IWC's brand values are strongly based upon its history. This IWC video is the fourth in a series called “The Man’s Guide to Buying a Watch”.

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Episode 2: What is a Complication?

Have you ever wondered what the extra dials inside a watch face are?

Episode 1: What is a Movement?

You know that watches tell time. But there is so much more to them. IWC's Mechanical Watches are works of art, they are style statements, and they are technical marvels.

Azzam: Designed to Encounter Extremes

The Volvo 70 yacht - the vessel of choice for Volvo Ocean Race intrepid teams- is one of the most complex and demanding structures ever presented to any design team.

Progress Through Evolution

It’s Aqua Time: This year sees the launch of several new additions to IWC’s legendary diver’s watch family. All models are equipped with the IWC SafeDive system, which IWC Schaffhausen’s engineers have developed to make diving even safer and easier. And who are aware of their place in a long and proud tradition. For almost 50 years now, IWC has spearheaded innovation in watches designed for underwater use.

IWC Big Pilot Miami Boutique Edition
Heating up the Design District: IWC Opens in Miami’s Hottest Shopping District

Outsiders may think that Miami is simply a beach lover’s paradise, with miles of sandy escape at their doorstep.

89800 Calibre Movement
Eternity in Digits

The IWC-manufactured 89800 caliber, which made its debut in 2009, redefined the digital date display. The triple-disc mechanism in the perpetual calendar features large-format displays for the date and month and, slightly more discreetly, the leap year cycle. All are ingeniously synchronized.

Experiences

Episode 5: How do you maintain a watch?

The man's guide to buying a watch

Date — 28 December, 2012

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Once you‘ve bought an IWC watch, you are already enjoying a mechanical marvel of the highest standard. Adding to this luxury is knowing that your watch will also enjoy after sales service – top care, from the best in the industry.

This IWC video is the fifth in a series called “The Man’s Guide to Buying a Watch”. Featuring IWC watches, people at the manufacture in Schaffhausen and well known bloggers in the field of fine watch making, we give you a behind-the-scenes look at our watches and some of the complications that form the IWC collection.

IWC’s Mechanical Watches are works of art, they are style statements, and they are technical marvels. Featuring Benjamin Clymer, Editor in Chief of Hodinkee Blog, this video provides you with interesting tips on how to take better care of your watch.

The man's guide to buying a watch

Episode 2: What is a Complication?

Have you ever wondered what the extra dials inside a watch face are?

The man's guide to buying a watch

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

The man's guide to buying a watch

Episode 4: IWC's icons through the years

IWC’s brand values are strongly based upon its history. This IWC video is the fourth in a series called “The Man’s Guide to Buying a Watch”.

Explore More Articles
Episode 4: IWC's icons through the years

IWC's brand values are strongly based upon its history. This IWC video is the fourth in a series called “The Man’s Guide to Buying a Watch”.

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Episode 2: What is a Complication?

Have you ever wondered what the extra dials inside a watch face are?

Episode 1: What is a Movement?

You know that watches tell time. But there is so much more to them. IWC's Mechanical Watches are works of art, they are style statements, and they are technical marvels.

Azzam: Designed to Encounter Extremes

The Volvo 70 yacht - the vessel of choice for Volvo Ocean Race intrepid teams- is one of the most complex and demanding structures ever presented to any design team.

Progress Through Evolution

It’s Aqua Time: This year sees the launch of several new additions to IWC’s legendary diver’s watch family. All models are equipped with the IWC SafeDive system, which IWC Schaffhausen’s engineers have developed to make diving even safer and easier. And who are aware of their place in a long and proud tradition. For almost 50 years now, IWC has spearheaded innovation in watches designed for underwater use.

IWC Big Pilot Miami Boutique Edition
Heating up the Design District: IWC Opens in Miami’s Hottest Shopping District

Outsiders may think that Miami is simply a beach lover’s paradise, with miles of sandy escape at their doorstep.

89800 Calibre Movement
Eternity in Digits

The IWC-manufactured 89800 caliber, which made its debut in 2009, redefined the digital date display. The triple-disc mechanism in the perpetual calendar features large-format displays for the date and month and, slightly more discreetly, the leap year cycle. All are ingeniously synchronized.