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Experiences

Episode 5: How do you maintain a watch?

The man's guide to buying a watch

Date — 28 December, 2012

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Episode 5: How do you maintain a watch?

Once you‘ve bought an IWC watch, you are already enjoying a mechanical marvel of the highest standard. Adding to this luxury is knowing that your watch will also enjoy after sales service – top care, from the best in the industry.

This IWC video is the fifth in a series called “The Man’s Guide to Buying a Watch”. Featuring IWC watches, people at the manufacture in Schaffhausen and well known bloggers in the field of fine watch making, we give you a behind-the-scenes look at our watches and some of the complications that form the IWC collection.

IWC’s Mechanical Watches are works of art, they are style statements, and they are technical marvels. Featuring Benjamin Clymer, Editor in Chief of Hodinkee Blog, this video provides you with interesting tips on how to take better care of your watch.

The man's guide to buying a watch

Episode 2: What is a Complication?

Have you ever wondered what the extra dials inside a watch face are?

The man's guide to buying a watch

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

The man's guide to buying a watch

Episode 4: IWC's icons through the years

IWC’s brand values are strongly based upon its history. This IWC video is the fourth in a series called “The Man’s Guide to Buying a Watch”.

Explore More Articles
Episode 4: IWC's icons through the years

IWC's brand values are strongly based upon its history. This IWC video is the fourth in a series called “The Man’s Guide to Buying a Watch”.

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Episode 2: What is a Complication?

Have you ever wondered what the extra dials inside a watch face are?

Episode 1: What is a Movement?

You know that watches tell time. But there is so much more to them. IWC's Mechanical Watches are works of art, they are style statements, and they are technical marvels.

When a Complication is Grande

George Mallory, the famous British mountaineer who lost his life ascending Mt. Everest, was asked in 1924 why he would attempt that climb. His reply is among the most famous about mountaineering: “Because it's there”

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No other German soccer player hits the net as often as he does: Mario Gómez, a striker with FC Bayern Munich and a member of the german national team, is one of the best of breed.

Experience - Santoni - Promo Full
Santoni

The Santonis – father and son – produce elegant shoes of the highest quality with hand-stitched seams and multiple coats of leather dye from their Italian factory

From Atomic Physics
to Quality Management

A doctor with a degree in atomic and molecular physics plays a surprising and important role at IWC.