Beijing is the capital of the People’s Republic of China and one of the most populous cities in the world. The city’s history dates back three millennia. As the last of the Four Great Ancient Capitals of China, Beijing has been the political center of the country for much of the past seven centuries. The city is renowned for its opulent palaces, temples, gardens, tombs, walls and gates, and its art treasures and universities have made it a center of culture in China. Few cities in the world have been the political and cultural center of an area as immense for so long.
In November 2012, IWC Schaffhausen unveiled its new Flagship Boutique in Beijing. Located in Parkview Green, a new mall in the heart of Beijing’s central business district, the brand new boutique is the third IWC flagship boutique worldwide, and the largest one in Asia. At almost 300 square-meters, the two level glass cube is an eye-catcher in its own right. A brainchild of in-house designers and architects, the signature interior reflects the luxurious ambience of IWC’s collection. In honour of this grand opening, we wanted to share with you a few insider insights into this magnificent city. We look forward to welcoming you at IWC Schaffhausen in Parkview Green.
Alec Su is a Taiwanese singer and actor. At the age of 15 he joined the Little Tigers (Xiao hu dui), which soon became one of the most popular boy bands in China and Taiwan. After the Little Tigers disbanded, he launched a career in acting.
A well-known expert on automobile sales, Mr. Gu Jiang is an executive vice president of the New Trend Integrated Group. He is also a watch enthusiast and a collector.
Wang Xiaoshuai is an independent Chinese film director who graduated from the Faculty of Directing at the Beijing Film Academy in 1989. As a member of the Sixth Generation of Chinese filmmakers, he principally directs art films.
Alex Wong is the Executive Director of the Hong Kong Parkview Group Limited and the General Project Manager of Beijing’s Parkview Green, which opened for business in September 2012.
Mr. Wang Luyan joined the contemporary art scene in the late 1970s. Known as a “project artist,” he was one of the earliest proponents of conceptual art in China.