IWC Schaffhausen

In this Edition of WATCH International Magazine on iPad, IWC takes you on a journey around the world.

From swift aerial maneuvers high up in the skies to the exploration of mystical underwater worlds: starting in October, the Swiss watch manufacturer IWC Schaffhausen will use a series of spectacular TV commercials on CNN International Asia Pacific to immerse the Asian and Australian viewing public in the themes of IWC’s exclusive timekeepers.

The watch manufacturer IWC Schaffhausen has celebrated the grand opening of its first Parisian boutique on 15 rue de la Paix with an intimate and emotional soirée.

The Swiss watch manufacturer IWC Schaffhausen is pleased to announce the opening of its latest boutique in North America. It is located in Miami’s most luxurious shopping mall, Bal Harbour Shops.

IWC Schaffhausen is opening its own boutique at Bahnhofstrasse 61 in Zurich. The new store underscores the importance of the domestic market to the renowned watch manufacturer, and provides its fabulous timepieces with a fitting home in a top-class location.

We know the IWC man enjoys a challenge. And we could all agree that cycling non-stop for 1000 km across Switzerland is quite a challenge.

Following this year’s opening of the flagship boutique in New York and other boutiques at prestigious addresses in Paris and Macau, IWC Schaffhausen proudly announces its latest address in the Middle East.

Swiss watch manufacturer IWC Schaffhausen has secured a partnership with Universal Pictures for “The Bourne Legacy”. The film hits theaters on August 10, 2012.

Abu Dhabi Ocean Racing, IWC’s Team in the Volvo Ocean Race, sailed into yachting history books last night as it became the first Arabian entry to complete the gruelling, nine-month round the world odyssey, after placing sixth in the final short sprint from Lorient, France to Galway, Ireland – the event’s 10th and last stopover.

IWC says Konnichiwa today to all our fans in Japan, as we are pleased to announce the launch of Japanese on IWC.com. We look forward to welcoming you there with all news, novelties and the exciting world of IWC Watches.

In the Lunar Year of the Dragon, a classically beautiful timepiece from IWC Schaffhausen makes a glittering entry. The Portuguese Automatic Edition Dragon Year captures the dynamism and good fortune of this sign of the zodiac with a dragon engraving on the rotor.

Following the opening of its Asian flagship boutique in Hong Kong 3 years ago, IWC Schaffhausen now presents its first boutique at Galaxy Macau.

For men with a strong sense of family, IWC Schaffhausen is set to take off on a new mission with its exclusive special edition Pilot’s Watches for Father and Son. With the Big Pilot’s Watch and the Pilot’s Watch Mark XVI, father and son retain their individuality while demonstrating a mutual passion for the exquisite.

Swiss rookie Reto Schoch overcame defending champion Christoph Strasser to win the 2012 Race Across America men’s solo competition.

Following the opening of its flagship boutique in New York City at the end of April, IWC Schaffhausen is now settling into the luxury and fashion capital of the world. Laid out over two floors, IWC’s first Parisian boutique will open in the heart of the prestigious Rue de la Paix – the perfect address in the world of luxury watchmaking.

The Abu Dhabi Ocean Racing crew, sponsored by IWC Schaffhausen, savoured the sweet taste of victory when they crossed the finishing line on 31 May.

Solution to “Guess Who” competition WATCH INTERNATIONAL 1/2012. Mr. Ernest Hemingway

In the dark of night in Lisbon, Portugal, Abu Dhabi Ocean Racing, the Abu Dhabi-backed outfit in the Volvo Ocean Race, was the shining star as it became the first Arabian team to win a leg in the gruelling round-the-world sailing odyssey, after a highly tense Leg 7 battle that went right down to the wire.

The new museum catalogue presents a best of the watches exhibit in the IWC Museum.

A resurgent Abu Dhabi Ocean Racing – the Abu Dhabi-backed entry in the nine-month Volvo Ocean Race – has powered to the 3,590 nautical mile trans-Atlantic Leg 7 lead, after a number of deft tactical decisions saw the team outmanoeuvre the five-strong chasing pack.