Date — 16 August, 2011
Schaffhausen/Corridonia, August 2011 – Masters of their respective crafts, the Swiss watchmaking company IWC Schaffhausen and the Italian high-end shoe manufacturer Santoni stand for unique products of the highest quality. So why not team up? Already their partnership has resulted in straps manu factured by hand exclusively for IWC Schaffhausen.
“The values we share with Santoni form an ideal basis for working in partnership,” explains Georges Kern, CEO of IWC Schaffhausen. “We are particularly pleased that the extravagant Portofino Hand-Wound Eight Days from IWC is firmly held by these high-quality leather straps from Santoni.” The flagship of the latest generation of the Portofino watch family was unveiled to the public at this year’s SIHH watch show in Geneva. The appeal of the Portofino Hand- Wound Eight Days lies in its understated elegance, timeless beauty and precision craftsmanship. The exquisite designs from the renowned top-quality shoe manufacturer Santoni share the watch’s defining attributes. Fine Italian straps have been developed for fine watches – the unique product of a thoroughly successful cooperation. Giuseppe Santoni shares this conviction. He is the second generation to manage the company, and is also a long-standing fan and collector of IWC watches. “IWC Schaffhausen has proved an ideal partner for us, sharing our philosophy of excellence, perfection such as meticulous attention to detail, and our love of craftsmanship and beauty.”
All variants of the Portofino Hand-Wound Eight Days are held by Santoni straps made exclusively for IWC Schaffhausen. They are available in two different shades of brown, as well as in black. Santoni processes the leather to have an exclusive patina before it even leaves the factory. In addition to this characteristic dyeing process, the exquisite straps are also recognisable from the orange-coloured leather lining, typical of Santoni. Furthermore, they come complete with pin clasps as standard; folding clasps are avail – able as an option.
Two companies combine highest expertise with first-class quality
IWC Schaffhausen and Santoni announced their cooperation at the beginning of 2011.
They plan to work together on various projects over a fiveyear period. To mark the start, Santoni is producing exclusive leather straps for the Portofino Hand-Wound Eight Days from IWC Schaffhausen.
IWC Schaffhausen has proved an ideal partner for us, sharing our philosophy of excellence, perfection such as meticulous attention to detail, and our love of craftsman ship and beauty
With a clear focus on technology and development, the Swiss watch manufacturer IWC Schaffhausen has been producing watches of lasting value since 1868. The company has gained an international reputation based on a passion for innovative solutions and technical ingenuity. One of the world’s leading brands in the luxury watch segment, IWC crafts masterpieces of Haute Horlogerie at its finest, combining engineering and precision with exclusive design.
Founded in Corridonia, Italy, by Andrea Santoni and his wife Rosa in 1972, Santoni is synonymous with the most exclusive shoes of the highest quality. Distinctive features of every model are the handmade stitching and the famous “anti- catura”, the painstaking, multi-layered colouring process of the leather. The entire collection is developed and manufactured at the company’s headquarters in Corridonia. The renowned Italian top-quality shoe manufacturer employs several hundred people and sells elegant models in its own boutiques and via the world’s most exclusive malls.
IWC Schaffhausen announces an exclusive pop-up exhibition in The Watch Gallery at Selfridges Wonder Room, from June 24th. The exhibition celebrates the completely remodelled 2013 Ingenieur watch collection, as well as the new engineering partnership with the MERCEDES AMG PETRONAS Formula One™ Team. Read Article
Swiss luxury watch manufacturer IWC Schaffhausen hosted another of its glamorous evening events during the Cannes International Film Festival. At an exclusive “For the Love of Cinema” dinner, IWC celebrated with Friends of the Brand and other world-famous celebrities including actors Naomi Watts, Eric Dane and Christoph Waltz, top model Karolina Kurkova, gallery owner Tim Jefferies, musicians John Helliwell and Aloe Blacc and racing driver Lewis Hamilton. Read Article
View the new Ingenieur watch collection at Harrods in the Fine Watch Room. Read Article
IWC Schaffhausen is renowned not only for its luxury watches, but also for its long-standing passion for the world of film-making. As new sponsor of the third International Film Festival in Beijing (BJIFF), the Swiss watch manufacturer hosted an exclusive “For the Love of Cinema” gala event for some 200 VIP guests and celebrities from around the world. Read Article