Date — 7 March, 2012
Yesterday, IWC had the great pleasure of hosting its brand new “lounge” booth, designed by Brand Architect Christoph Grainger-Herr, at Switzerland’s famed St.Gallen University. Students interested in working for IWC were welcomed under a sign which read: “Welcome to the high-flying squadron”
IWC CEO Georges Kern presented IWC’s brand enrichment strategy to interested students, based on our recent Portofino and Top Gun business cases. More than sixty students from the bachelor and master’s programs attended the presentation, flooding the allotted classroom.
Later that afternoon, Georges Kern (CEO), Nina Jägle (Product Manager), Marion Willam (PR Manager), Christian Liebler (Business Controlling) and the HR team of IWC (Bjoern Hackert, Franck Babin, Mathias Fricker) answered students’ questions, and presented the different possibilities for launching a career at IWC (Trainee program, direct application, apprenticeship)- discussing our selective recruiting process.
For more information on starting your career with IWC Watches, go to: www.iwc.com/careers
Swiss film promotion receives fresh boost: film director Marc Forster, Georges Kern, CEO of IWC Schaffhausen, Zurich Film Festival co-directors Nadja Schildknecht and Karl Spoerri, and Ringier CEO Marc Walder have joined forces to found the joint “Verein zur Filmförderung in der Schweiz” (Association for Film Promotion in Switzerland), with the aim of increasing the significance of national film projects. Read Article
IWC Schaffhausen and around 800 prominent guests gathered to celebrate the 75th anniversary of the legendary Portugieser watch family at the Salon International de la Haute Horlogerie (SIHH) in Geneva. Read Article
To mark the occasion of the 75th anniversary of the Portugieser watch family, IWC has decided to pay fitting tribute to a little known yet wonderfully attractive version of the original Portugieser with the new Portugieser Hand-Wound Eight Days Edition “75th Anniversary”. Read Article
Limited to just 25 watches in platinum and 75 in each of the red gold editions, the new Portugieser Perpetual Calendar Digital Date-Month Edition “75th Anniversary” is equipped with a wealth of sophisticated complications that are available in this combination only from IWC Schaffhausen. Read Article