IWC Schaffhausen and Ronan Keating raise money for Cancer Council

Date — 20 November, 2012

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Portofino Automatic

—Ref. 3565

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The Swiss watch manufacturer IWC Schaffhausen is pleased to announce its involvement in the first Australian Emeralds and Ivy Ball hosted by IWC Friend of the Brand Ronan Keating and Master of Ceremonies Kylie Gillies at the Ivy Ballroom.

The inaugural event, held on Friday 16 November 2012, proved to be an unforgettable evening with all funds raised going to Cancer Council’s Ronan Keating Fellowship which is aimed at addressing current gaps in cancer control activity.

The Australian Emeralds and Ivy Ball was attended by 300 people including celebrities Mel B, Natalie Bassingthwaighte, Guy Sebastian, Brian McFadden, Vogue Williams, Emma Booth, Dan Wyllie, Kate Ritchie, Stephanie Rice and Phoebe Tonkin. Other prominent guests included Neurosurgeon Charlie Teo as well as several corporate supporters.

Guests to the highly coveted event were treated to amazing performances. Amongst others, Ronan Keating himself took to the stage and enthralled the audience with his vocals. The highlight of the evening was an impressive live auction. The auction showcased a Portofino Automatic in stainless steel (Ref. IW356505) from IWC Schaffhausen and the unique experience to participate in a Watchmaking Master Class. The highest bidder, who spent an impressive $8,500 for the charity, will now have the undeniable privilege of owning a classic timepiece known for its simple elegance and technical sophistication. For many years, the timeless exterior and reliable mechanical movement of the Portofino Automatic have assured it a place in the hearts of many watch devotees. And the experience of watchmaking with one of IWC’s best trained watchmakers and eight guests will surely be an unforgettable experience for Randall March who was the highest bidder on the night.

IWC is very proud to be able to support Ronan with the launch of his fellowship in Australia. Ronan has been a Friend of the Brand for a long time and we feel it is only natural to support him and be involved in this special event. It’s great that the proceeds of the watch go to such a good cause,” explained Edwin de Vries, Brand Manager Australia & New Zealand.

Raising a total of over $230,000 for the Cancer Council, this first Emeralds and Ivy Ball was an extraordinary success.

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