IWC Schaffhausen to Co-Partner the Zurich Film Festival

Date — 6 March, 2014

Share:
—(From left to right) Linus Fuchs, Managing Director IWC Switzerland, Nadja Schildknecht, Co-Director Zurich Film Festival, Georges Kern, CEO of IWC Schaffhausen, and Karl Spoerri, Co-Director Zurich Film Festival, seal the agreement that confirms the Swiss watch manufacturer as Co-Partner of the Zurich Film Festival.

IWC Schaffhausen and the Zurich Film Festival (ZFF) have joined forces in what promises to be an inspiring collaboration: from 2014, the Swiss luxury watch manufacturer will co-partner the ZFF and have another opportunity to express its passion for film.

“We are proud of our new link to the much-respected Zurich Film Festival and of having the chance to support international filmmakers and promising young talent on a stage close to home,” said IWC CEO Georges Kern, commenting on the start of a partnership destined to last for several years. “We are pleased that we can express our passion for the world of film with others who share it. Film directors tell stories with their works, and at IWC storytelling is a fundamental component of our branding,” continues Georges Kern.

IWC Schaffhausen’s collaboration with the ZFF underscores the company’s commitment to promoting the filmmaking industry and ranks alongside established partnerships with the Dubai International Film Festival and the Beijing International Film Festival, as well as more recent cooperative agreements with the Tribeca Film Festival in New York or the British Film Institute in London.

Apart from these involvements, the company has maintained friendly relations over many years with some of the biggest names in the entertainment industry, including famous actors like Kevin Spacey, Cate Blanchett and Ewan McGregor, or director Marc Forster. IWC watches also feature regularly – and prominently – in Hollywood films and American TV series such as Ocean’s Thirteen, Wall Street: Money Never Sleeps and House of Cards.

Commenting on the partnership with IWC Schaffhausen, Co-Directors of the Zurich Film Festival Nadja Schildknecht and Karl Spoerri said: “We’re very happy that we’ll be working closely with IWC Schaffhausen in the future. A global brand from Switzerland fits in perfectly with a festival that has an international presence and reputation.”

The two partners’ first joint venture will be the Zurich Film Festival from 25 September to 5 October 2014, which coincides with the Festival’s tenth anniversary. Apart from other activities around the event, IWC Schaffhausen will also host a special gala evening featuring well-known guests.

Further Information

Romy Hebden
Public Relations Manager Switzerland, IWC Schaffhausen
Tel. +41(0)52 635 69 83
Mobile +41(0)79 890 88 51
E-mail romy.hebden@iwc.com

Clemens von Walzel
Department Manager Public Relations, IWC Schaffhausen
Tel. +41 (0)52 635 69 29
E-mail press-iwc@iwc.com

Jennifer Baudenbacher
Press Office, Zurich Film Festival
Mobile +41 (0)78 745 10 40
E-mail jennifer.baudenbacher@zff.com
Internet www.zff.com

Explore More Articles
IWC SIHH 2016
IWC Schaffhausen Brings Gala Guests Back To The Thirties

At the Salon International de la Haute Horlogerie (SIHH) watch show in Geneva, IWC celebrated the launch of its new Pilot’s Watches collection. Read Article

IWC Big Pilot's Watch Annual Calendar Edition "Le Petit Prince"
IWC Pilot’s Watches 2016: Authentic and Elegant

The 2016 Pilot’s Watch collection from Swiss luxury watch manufacturer IWC Schaffhausen offers a wide, balanced range of Pilot’s Watches stretching from the Big Pilot’s Heritage Watch to the stylish Mark XVIII and the elegant Pilot’s Watch Automatic 36. Read Article

IWC Big Pilot's Watch Annual Calendar Edition "Le Petit Prince"
A Combination of Technology and Poetry

In 2016, the annual calendar makes its debut appearance in the Pilot’s Watches from IWC Schaffhausen. Read Article

IWC Pilot's Watch Automatic 36
Dainty and Elegant on the Wrist

With the new Pilot’s Watch Automatic 36, IWC Schaffhausen has widened the choice for watch lovers who prefer a slightly smaller, more elegant timepiece. Read Article