Date — 28 October, 2011
At last, the moment we have waited for is here. The boats competing in the Volvo Ocean Race are all lined up in Alicante, Spain, signaling that the first leg is ready to set sail.
Their journey will span every ocean, five continents and nine months, and will be the ultimate test of sailing prowess and human endurance. Competitors will risk their very lives on the world’s most turbulent seas. After months of preparation, they are ready.
IWC is proud to be a presenting sponsor and the Official Timekeeper of the Volvo Ocean Race. The qualities on display in the competition reflect the principles that guide our company. At IWC, we advance the limits of artistry and craftsmanship; in the Volvo Ocean Race, competitors push the limits of human achievement.
IWC will provide live updates from each port reached by the sailing teams. Follow these on facebook.com/iwcwatches, and in one week, we will launch our live Race Tracker on IWC.com. Stay tuned for more.
This weekend marks two big Spanish celebrations for IWC, with the announcement of a new boutique opening at the Corte Ingles de Castellana in Madrid, and the launch of the Volvo Ocean Race in Alicante.
Bringing the luxury craftsmanship of IWC to Spain, IWC has just landed at the Corte Ingles in Castellana, Madrid, displaying our values, and some of our most prestigious creations. The boutique space has the strong, pure and minimalist lines which define IWC’s concept, in colors of brown and white, and in line with all other global IWC boutiques. This boutiques marks a significant investment in the Spanish market, presenting innovation, elegance and luxury to the timepiece enthusiasts of this country.
Swiss luxury watch manufacturer IWC Schaffhausen hosted another of its glamorous evening events during the Cannes International Film Festival. At an exclusive “For the Love of Cinema” dinner, IWC celebrated with Friends of the Brand and other world-famous celebrities including actors Naomi Watts, Eric Dane and Christoph Waltz, top model Karolina Kurkova, gallery owner Tim Jefferies, musicians John Helliwell and Aloe Blacc and racing driver Lewis Hamilton. Read Article
View the new Ingenieur watch collection at Harrods in the Fine Watch Room. Read Article
IWC Schaffhausen is renowned not only for its luxury watches, but also for its long-standing passion for the world of film-making. As new sponsor of the third International Film Festival in Beijing (BJIFF), the Swiss watch manufacturer hosted an exclusive “For the Love of Cinema” gala event for some 200 VIP guests and celebrities from around the world. Read Article
At an exclusive event attended by prominent guests including actors Robert De Niro, Eric Dane, and Jean Reno as well as model Karolina Kurkova, Swiss watch manufacturer IWC Schaffhausen celebrated its partnership with the Tribeca Film Festival®. The private dinner, themed “For the Love of Cinema”, underscored IWC’s passion for filmmaking and its furtherance of film projects. Apart from the presentation of the IWC Filmmaker Award, a private concert by Aloe Blacc was among the evening’s highlights. Read Article