Date — 28 October, 2011
At last, the moment we have waited for is here. The boats competing in the Volvo Ocean Race are all lined up in Alicante, Spain, signaling that the first leg is ready to set sail.
Their journey will span every ocean, five continents and nine months, and will be the ultimate test of sailing prowess and human endurance. Competitors will risk their very lives on the world’s most turbulent seas. After months of preparation, they are ready.
IWC is proud to be a presenting sponsor and the Official Timekeeper of the Volvo Ocean Race. The qualities on display in the competition reflect the principles that guide our company. At IWC, we advance the limits of artistry and craftsmanship; in the Volvo Ocean Race, competitors push the limits of human achievement.
IWC will provide live updates from each port reached by the sailing teams. Follow these on facebook.com/iwcwatches, and in one week, we will launch our live Race Tracker on IWC.com. Stay tuned for more.
This weekend marks two big Spanish celebrations for IWC, with the announcement of a new boutique opening at the Corte Ingles de Castellana in Madrid, and the launch of the Volvo Ocean Race in Alicante.
Bringing the luxury craftsmanship of IWC to Spain, IWC has just landed at the Corte Ingles in Castellana, Madrid, displaying our values, and some of our most prestigious creations. The boutique space has the strong, pure and minimalist lines which define IWC’s concept, in colors of brown and white, and in line with all other global IWC boutiques. This boutiques marks a significant investment in the Spanish market, presenting innovation, elegance and luxury to the timepiece enthusiasts of this country.
The renowned watch manufacturer IWC Schaffhausen is again paying tribute to the high-flying excellence of the Patrouille Suisse with a special edition for 2015. Read Article
Renowned for its discreet simplicity, the Portofino watch family welcomes a new and technically sophisticated model to its ranks. With the new Portofino Hand-Wound Monopusher, IWC presents its first-ever model with an ingenious single push-button chronograph. Read Article
IWC Schaffhausen sets up another milestone in its commitment to filmmaking. As official partner of the Festival du Film Francophone d’Angoulême, the Swiss luxury watch manufacturer now promotes French-speaking films from various countries including France, Belgium, Luxembourg, Canada, Switzerland, Africa and the Middle East. Read Article
IWC Schaffhausen has created a seductive range of partners’ watches to grace its Portofino collection. The Portofino Automatic and the smaller Portofino Automatic 37 have formed a bond and together set off their respective attractions to their best advantage. Read Article