Date — 8 October, 2012
In this Edition of WATCH International Magazine on iPad, IWC takes you on a journey around the world.
Throughout the issue, you will find success stories of personalities from all around the world. To start, the issue features a tribute to the greatest and most popular athlete of all time: the IWC Big Pilot’s Watch Edition Muhammad Ali – paying homage to the boxing legend, who celebrated his seventieth birthday this year. This outstanding section includes remarkable images taken throughout Ali’s world-wide career by his best friend and renowned photographer, Howard Bingham.
The issue also highlights the IWC Flagship Boutique on New York’s Madison Avenue, which takes IWC back to our American roots. Scarcely two miles from the place where Florentine Ariosto Jones – founder of the International Watch Company – once managed early enterprise, the Flagship perpetuates our founder’s story. With its unique interior architecture, IWC’s largest sales outlet worldwide places the emphasis on giving customers an unforgettable experience by allowing them to explore the themes of our watch collections, and to experience our brand’s philosophy with all their senses.
We hope you enjoy the issue.
IWC Schaffhausen and around 800 prominent guests gathered to celebrate the 75th anniversary of the legendary Portugieser watch family at the Salon International de la Haute Horlogerie (SIHH) in Geneva. Read Article
To mark the occasion of the 75th anniversary of the Portugieser watch family, IWC has decided to pay fitting tribute to a little known yet wonderfully attractive version of the original Portugieser with the new Portugieser Hand-Wound Eight Days Edition “75th Anniversary”. Read Article
Limited to just 25 watches in platinum and 75 in each of the red gold editions, the new Portugieser Perpetual Calendar Digital Date-Month Edition “75th Anniversary” is equipped with a wealth of sophisticated complications that are available in this combination only from IWC Schaffhausen. Read Article
In the new 2015 anniversary collection, both versions of the Portugieser Perpetual Calendar, one with a double moon and one with a single moon, and their nine functions are powered by in-house movements from the IWC 52000-calibre family. Read Article