Date — 25 October, 2013
—The Galleria Boutique, on Al Maryah Island
Abu Dhabi, 24 October 2013 – The Swiss luxury watch manufacturer IWC Schaffhausen is pleased to announce that IWC Friend of the Brand Nico Rosberg from the MERCEDES AMG PETRONAS Formula One™ Team and Georges Kern, CEO of IWC Schaffhausen, will kick off the 2013 Abu Dhabi racing week by test driving a MERCEDES AMG PETRONAS Simulator at The Galleria on 31 October. The Simulator will be presented at the Great Room of The Galleria, home to the newest boutique of IWC Schaffhausen, on Al Maryah Island between 31 October and 7 November 2013.
IWC Schaffhausen will be bringing the MERCEDES AMG PETRONAS Simulator to the Great Room of The Galleria in Abu Dhabi between 31 October and 7 November 2013. Coinciding with the 2013 FORMULA 1 ETIHAD AIRWAYS ABU DHABI GRAND PRIX race, the exhilarating Simulator will give visitors the exclusive opportunity to experience as closely as possible the real-life feeling of driving on a FORMULA ONE track. The driver recording the fastest lap on each day will have the chance to win a prize.
This is truly an alliance of greats as both entities reinforce each other’s values of precision, performance and technology.
IWC Schaffhausen became the Official Engineering Partner of the MERCEDES AMG PETRONAS Formula One™ Team in 2013. This is truly an alliance of greats as both entities reinforce each other’s values of precision, performance and technology. Inspired by the intriguing and diverse world of its partner, MERCEDES AMG PETRONAS, IWC’s timepieces are crafted with materials characteristically used in the sport, such as titanium, carbon fibre and ceramic. Lending a deeper touch to the partnership, IWC Schaffhausen welcomed team drivers Lewis Hamilton and Nico Rosberg as Friends of the Brand earlier this year.
For more details and to book a place on the Simulator, visit IWC at www.iwc.com/simulator.
70 years ago, Antoine de Saint-Exupéry took off on a reconnaissance flight over France and never returned. Now, IWC Schaffhausen commemorates the last flight of the celebrated pilot and author with three special limited editions, thereby strengthening its longstanding partnership with Saint-Exupéry’s descendants. Read Article
IWC says “Bienvenidos” to all its fans in Spain and Latin America by launching a Spanish version of iwc.com. We look forward to welcoming you into the exciting world of IWC Schaffhausen, its brand story, exclusive design and precision engineering. Read Article
Hong Kong, 14 July 2014 – The Swiss luxury watch manufacturer IWC Schaffhausen unveils its redesigned Elements Boutique in Hong Kong. After extensive refurbishment, the newly reopened boutique provides a unique experience for connoisseurs who appreciate the fine art of watchmaking. Read Article
Swiss luxury watch manufacturer IWC Schaffhausen is to open a Boutique within the new Watches of Switzerland Flagship at 155 Regent Street, one of London's most exciting retail destinations. Read Article