Date — 30 May, 2012
The new museum catalogue presents a “best of the watches” exhibit in the IWC Museum.
The featured watches come complete with a detailed technical description and contain additional background information. Additionally it shows the manufacturing of watches in Schaffhausen today.
A Journey Through History
Over 230 carefully selected items bear witness to a manufacturer that started making a name for itself with unusually reliable quality and unmistakable, universally appealing design from the very beginning. The collection starts with the legendary Jones calibres in American cases, the first pocket watches with a digital display, ornately decorated dress watches, ladies’ watches encrusted with gemstones, and the very first IWC wristwatches. It charts the development of multifunctional timepieces such as the pilot’s, deck, diver’s and antimagnetic watches, culminating in a number of exquisite specialities and one of the most complicated wristwatches the world has ever seen: Il Destriero Scafusia, which was manufactured in a limited edition to mark the company’s 125th anniversary. The retrospective is fittingly complemented by original documentation from IWC’s own archives.
A Tour of the Factory Premises
Last but not least the origin of the actual IWC watches in Schaffhausen is described. Detailed and profound: The design and engineering, the production of small parts and cases, and the assembling of watches can be discovered by the reader over 12 titillating pages.
IWC Schaffhausen sets up another milestone in its commitment to filmmaking. As official partner of the Festival du Film Francophone d’Angoulême, the Swiss luxury watch manufacturer now promotes French-speaking films from various countries including France, Belgium, Luxembourg, Canada, Switzerland, Africa and the Middle East. Read Article
IWC Schaffhausen has created a seductive range of partners’ watches to grace its Portofino collection. The Portofino Automatic and the smaller Portofino Automatic 37 have formed a bond and together set off their respective attractions to their best advantage. Read Article
After almost 72,000 kilometres, IWC-sponsored Abu Dhabi Ocean Racing (ADOR), led by Skipper and two-time Olympic silver medallist Ian Walker, has emerged as the victor in the Volvo Ocean Race 2014–15. Read Article
IWC Schaffhausen’s role as official partner of the Passione Caracciola rally is a further expression of the company’s passion for motor racing at its classic best. Read Article