I was at the Zurich Airport, and I finally spied a boutique, almost hidden away from the other shops: It's actually owned and operated by Türler, a major Zurich retailer and which has an airport shop carrying other high-end watch brands just around the corner. I was told that 15 million persons pass through the airport annually. Here's the entrance: It's a small shop with one desk in the middle: But it still carries out the ambiance of the Flagship boutique, with watches shown in bookshelves and more style than simple display cases. I heard that in a few years IWC may open its 100th boutique throughout the world. This is amazing growth and reinforces the brand's value.
527 Discussions and CommentsMember since Sept. 16, 2008Duesseldorf,
Germany
I love the IWC Zürich Airport Boutique. I travel for business reasons from time to time to Zürich and always ensure to be early enough at the airport in order to have enough time to visit the Boutique. The staff there is very friendly and always open to a chat.
2,996 Discussions and CommentsMember since April 2, 2011Hong Kong,
Hong Kong
Good to know, and thanks for sharing Michael.
Here in Hong Kong the Pacific Place boutique recently opened, and as we speak one more is coming up in IFC Mall.
I was told the highest volume point-of-sales for IWC is Flagship Boutique 1881 Heritage, followed by the HK Airport BOutique, staffed by Jasmine, Ruby etc. Given the number of tourists moving through airports, I think it's a great location. And personally, swinging by the airport boutiques is a great way to start off a relaxing holiday :)
Regards, Shing | email iwcforme1976 (at) gmail (dot) com time does not change us. it just unfolds us. max frisch. all that really belongs to us is time; even he who has nothing else has that. baltasar gracian.
136 Discussions and CommentsMember since Sept. 19, 2012Abu Dhabi,
United Arab Emirates
100th boutique soon? Impressive! For a newbie like me, it's great to witness one of the most exciting moments of growth of the company. With positive growth like this, I'm really looking forward to the next offering in the product line.
288 Discussions and CommentsMember since March 14, 2012Western,
Slovakia
In order to take the later flight from Geneve I've chosen to go with unnecessarily stop through Zurich. We'll see how much time I will have to stop here :o) Thanks Michael for the hint to what to look for.
It's actually owned and operated by Türler, a major Zurich retailer and which has an airport shop carrying other high-end watch brands just around the corner. I was told that 15 million persons pass through the airport annually.
Here's the entrance:
It's a small shop with one desk in the middle:
But it still carries out the ambiance of the Flagship boutique, with watches shown in bookshelves and more style than simple display cases.
I heard that in a few years IWC may open its 100th boutique throughout the world. This is amazing growth and reinforces the brand's value.
Regards, Michael
mfriedberg@iwcforum.com
Last edited: 17 November, 2012 - 17:52
The staff there is very friendly and always open to a chat.
Regards, Michael
mfriedberg@iwcforum.com
Here in Hong Kong the Pacific Place boutique recently opened, and as we speak one more is coming up in IFC Mall.
I was told the highest volume point-of-sales for IWC is Flagship Boutique 1881 Heritage, followed by the HK Airport BOutique, staffed by Jasmine, Ruby etc. Given the number of tourists moving through airports, I think it's a great location. And personally, swinging by the airport boutiques is a great way to start off a relaxing holiday :)
Regards, Shing | email iwcforme1976 (at) gmail (dot) com
time does not change us. it just unfolds us. max frisch.
all that really belongs to us is time; even he who has nothing else has that. baltasar gracian.
Last edited: 8 December, 2012 - 16:07
Vincent Fong
Last edited: 17 January, 2013 - 10:02
Regards,
Bob
b.bunnik <u>at</u> zonnet.nl
Last edited: 3 December, 2012 - 13:57