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Episode 4: IWC's icons through the years

The man's guide to buying a watch

Date2012-12-20T09:31:52

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IWC’s brand values are strongly based upon its history. This IWC video is the fourth in a series called “The Man’s Guide to Buying a Watch”.

Featuring IWC watches, people at the manufacture in Schaffhausen and well known bloggers in the field of fine watch making, we give you a behind-the-scenes look at our watches and some of the complications that form the IWC collection.

IWC’s Mechanical Watches are works of art, they are style statements, and they are technical marvels. Featuring Benjamin Clymer, Editor in Chief of Hodinkee Blog, this video explores some of the most important iconic timepieces of IWC over the past hundred years.

Look out for our next feature coming soon on YouTube & IWC.com

The man's guide to buying a watch

Episode 1: What is a Movement?

You know that watches tell time. But there is so much more to them.

The man's guide to buying a watch

Episode 2: What is a Complication?

Have you ever wondered what the extra dials inside a watch face are?

The man's guide to buying a watch

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Explore More Articles
Episode 5: How do you maintain a watch?

Once you‘ve bought an IWC watch, you are already enjoying a mechanical marvel of the highest standard.

Episode 3: What's style got to do with it?

Watches are the single most important statement a man can make about his personal style.

Episode 2: What is a Complication?

Have you ever wondered what the extra dials inside a watch face are?

Episode 1: What is a Movement?

You know that watches tell time. But there is so much more to them. IWC's Mechanical Watches are works of art, they are style statements, and they are technical marvels.

Olga Kurylenko
Never forget where you come from

We continue our #IWCTalksTo series with a talk to actress Olga Kuryenko

Ingenieur Automatic
The Sculptor-Designer

The sculptor-designer is a phenomenon. Even if you are not at all design literate you will know him by reputation. His name has become a synonym for severity.

SIHH 2014 Booth
BEHIND THE SCENES AT IWC'S SIHH 2014 BOOTH

Take the wave to Geneva. For the 24th edition of the Salon International de la Haute Horlogerie (SIHH), IWC invites visitors to take a plunge into deep water and discover the fascinating species that define the new Aquatimer collection.

Experience - Tradition Still Sails - Hero Experience Landing
Tradition still sails

A sextant is an optical measuring device used to determine the angle between a celestial body – preferably the sun – and the horizon, and from this to determine the position of a ship