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VISIT THE “DRIVEN BY TIME” POP-UP IN HONG KONG ELEMENTS MALL
Visit the pop-up at ELEMENTS mall to immerse yourself in Apple’s Original Film, F1® THE MOVIE, and IWC Schaffhausen’s newly launched novelties, as worn in the film

For over a decade, IWC Schaffhausen has been the Official Engineering Partner of the Mercedes-AMG PETRONAS Formula One™ Team.
Seamlessly merging horology with racing heritage, IWC has recently launched Ingenieur and Pilot’s watch novelties inspired by the fictional APXGP racing team as spotlighted in the F1® THE MOVIE.
In F1® THE MOVIE, IWC Schaffhausen is one of the official team partners of APXGP, the fictional 11th team.
Watch the movie at the Hong Kong and Macau theaters now to spot IWC in action.
— Pilot’s Watch Chronograph APXGP (IW378009) with black dial, stainless steel case and black rubber strap
— Pilot’s Watch Performance Chronograph 41 (IW388309) features an 18-carat 5N gold case with sapphire case back, black lacquered dial and a black ceramic tachymeter bezel
Visit the brand new “DRIVEN BY TIME” installation at ELEMENTS,
and get up close to exclusive exhibits — including a driver’s race suit, gloves and helmet — and capture a selfie at the themed photobooth.
“DRIVEN BY TIME” by IWC
L1 Metal Zone, ELEMENTS, West Kowloon, Hong Kong
June 26th to July 9th, 2025
11:00 am – 7:00 pm
Discover IWC’s novelties inspired by the fictional APXGP team in the film, including the Ingenieur Automatic 40 (IW328908) – a timepiece inspired by the bespoke Ingenieur SL worn by Sonny Hayes in F1® THE MOVIE, limited to 1,000 pieces.
Watch the movie trailer to dive into the world of F1® THE MOVIE and read more on the story between IWC and F1® THE MOVIE here.