Everything was quite honest. Of course, you have a conversation with a certain retailer where you name-drop some potential stores that replied to your email, but I’ve always had this approach of, “this is what I’m doing, I hope you’ll like it, and if you don’t, well, that’s a shame, but on to the next thing.” I don’t really believe in the whole pretending to be more than you are. […]
I emailed probably 1000 stores, of these 1000 stores, maybe 20-30 stores replied. And some of them were interested. So, I went in with suitcase or my little sample trolley to patiently explain about the product, the quality, the fits, the design details, or why they should buy it.