DISCOVER IWC SCHAFFHAUSEN’S NEW PACKAGING
Mechanical watches from IWC are masterworks of craftsmanship. When they are not worn on the wrist, it is advisable to store them carefully in a safe place. IWC now offers three different watch boxes. Thanks to high-quality materials and an extremely durable finishing, the pouches contained therein are also ideally suited as travel accessories. The new packaging uses 30% less material and 90% less plastic than before. The watch pouches are reusable, which further contributes to reducing waste.
Leather Pouch
This watch pouch measures 8.8 x 8.8 x 8.0 cm and is made of genuine calf leather. Thanks to its practical size, it is a perfect travel companion. The pouch is protected by an outer cardboard box that also contains all documentation. The watch cushion features a hidden drawer which can hold, for example, watch tools or cufflinks.
The leather watch pouch is also sold as an accessory in IWC boutiques.
Leather Box
This box measures 22.5 x 22.5 x 13.5 cm and is made of genuine calf leather. The box can hold one watch pouch or up to four watch pouches. It is therefore also ideally suited for collectors, who want to store several watches together in one place.
The leather box is also sold as an accessory in IWC boutiques.
Wooden Box
This especially valuable and noble box measures 22.5 x 22.5 x 13.5 cm and is made of wood with an elegant piano lacquer finish. This box, too, can hold up to four watch pouches and is therefore ideally suited for collectors.