As you would expect, a full service at IWC also covers the case: after all, a high-quality watch needs to look the part, too. If the case is scratched, for example, it is polished and satin-finished. Laser welding, as it is known, evens out deep gouges or irregularities and restores the watch to its pristine splendour.
All these jobs, of course, take time. Dismantling, cleaning and reassembling the movement, overhauling the case and bracelet and then, finally, carrying out the necessary tests and controls, such as the one for water-tightness, can take up to several weeks. “When an IWC is finally returned to its owner it is as good as new, both inside and out,” says Voll, not without pride.
A service must be expertly conducted and completed within a period acceptable to the owner. After all, no one wants to be separated from a favourite wristwatch for too long. In order to be closer to customers all over the world, IWC Schaffhausen has established a global network of 25 service centres in every continent on the planet, from Munich to Dallas and Peking, and from Sydney to Dubai. “It’s enabled us to cut the time needed for a service and means that owners get their watches back much more quickly than before,” explains Voll. The efforts have certainly paid off: most service and repair jobs are completed within four to six weeks.