header.skiplinktext header.skiplinkmenu

IWC Schaffhausen

CONTACT US

  • Call IWC

    Monday to Saturday: 10:00am – 7:00pm local time

    +61 0272 309 555
  • Send IWC an E-Mail
    We will reply within 24 hours.
    Send IWC an E-Mail
  • Send IWC a WhatsApp Message

    Do you have a question about a product - your order or our service?
    Contact one of our watch experts on WhatsApp.

    Monday to Saturday : 10:00am - 7:00pm local time

    Send a Message
  • Visit IWC

    Choose the closest IWC boutique and come visit us soon or visit our IWC service centres - we would be delighted to take care of your timepiece.

    Find a Nearest Boutique
  • MAKE AN APPOINTMENT

    Schedule a visit at the boutique of your choice.

    Book an Appointment
  • Leave your Feedback

    Your feedback is important to us. Share it with us here.

Change location

Close
Search Location
Selected Country
Results
All locations
All locations
iwc-ppc-language-
Shopping Bag

Shopping Bag

Close
Sign in to IWC

SIGN INTO IWC

Close

IWC Schaffhausen

THE JOURNAL

Aurel Bacs: Lessons from a “proper watch”

Always go for the best quality you can afford, do your homework and stay curious. Those are just a few tips that Aurel Bacs, the epitome of a timepiece connoisseur, shares with The Journal. In a wide-ranging interview, Bacs discusses his career, the future of watch collecting and how his first “proper watch” sparked his life-long love of mechanical watches.

 

He’s the main mover and shaker in the watch-auction industry, putting some of the most expensive and well-known pieces on the block and selling them at record-breaking prices. But that’s only part of Aurel Bacs’ story. The “Bacs” of the industry powerhouse Bacs & Russo - he and his wife Livia Russo run the watches department of Phillips auction house - is also a passionate collector of timepieces, something that started during his teen years, but not without a bump.

 

“Back then, all my friends had those digital plastic watches with an LCD screen and a calculator on the front. That’s what I wanted. But my parents wanted to convince me to get something proper. Whereas I won the first round by getting my terrible cheap plastic watch that broke in a few weeks, as my parents predicted, they gave me a second chance to receive proper watch”.  That “proper watch” was an IWC.

 

The Journal talked with Bacs to learn more about his early start in the auction world, his tips on getting started as a collector, gender balance in the auction industry and the impact of digital on deciding which timepiece you should buy – or shouldn’t. 

 

Listen to the interview below.

 


Browse our timepieces

Selected for You

IWC Schaffhausen