The CHF 100,000 “Filmmaker Award” was initiated by the Association for the Promotion of Film in Switzerland, which was founded by the co-directors of the ZFF, Nadja Schildknecht and Karl Spoerri, together with IWC CEO Georges Kern, Hollywood director Marc Forster and the CEO of Ringier, Marc Walder. With this prize, the association aims to provide specific support for ambitious projects by Swiss filmmakers during the often delicate and tricky stages of production or post-production, thus closing a gap in the promotion of film. Also nominated alongside the two prizewinners were the films “Beyond the Bolex” by Alyssa Bolsey (HME), “Lasst die Alten sterben” (Let the Old Die) by Juri Steinhart (Lomotion AG) and “Papa Moll” by Manuel Flurin Hendry (Zodiac Pictures Ltd).
The award ceremony took place against the backdrop of the celebrations of IWC’s “For the Love of Cinema” gala dinner in the AURA restaurant in Zurich, which was decorated in the glamorous 1930s Hollywood style especially for the occasion. As well as it being presented by Swiss TV star Sandra Studer, other highlights of the event included appearances from the Australian comedian Rob Spence and DJ TapTap. IWC invited representatives of the domestic and international film industry to this exclusive event, along with numerous personalities from the worlds of media, art, sports, business and politics. The Swiss watchmaking company is committed to cinema and supports film festivals in London, New York, Dubai, Beijing and Singapore.