The partnership is founded on the many parallels that exist between motor sport’s premier competition and the world of haute horlogerie. A masterpiece of engineering, the Mercedes F1 W06 Hybrid Silver Arrow, for instance, consists of over 3000 individual parts. It is equipped with innovative technologies and high-tech materials such as titanium aluminide, ceramic, and carbon fibre.
IWC Schaffhausen likewise integrates extremely durable materials into its mechanical timepieces. These improve the service life of the components or enable the creation of eye-catching cases and designs. In Formula 1, as in the watch industry, the focus is likewise on teamwork. Motor sport brings together the world’s best engineers and designers, as well as material and aerodynamics specialists. By the same token, IWC’s complex, filigree masterpieces of haute horlogerie only come into being through the interaction of high-calibre specialists representing many different disciplines.