What time is it? Sure, it's an easy question, one that we can answer by, for example, looking at an IWC timepiece. But even by doing that do we really know what time it is? The concept of time has been a mystery for humans, well, for a long time. We observe it, measure it, and even attempt to stop it. In the end though, we still don't understand it.
In his book, Why Time Flies: A Mostly Scientific Investigation, Alan Burdick, senior staff editor at The New York Times, spent ten years researching the concept of time and our understanding of it, certainly a daunting task. The work details his efforts in attempting to decipher what time is “right here on earth, day-to-day, moment-to-moment. The kind of time we live in and deal with throughout our day”
Why Time Flies explains topics such why and how the time in the zone you're in coordinates with another zone, and why minutes seem to slow down to a snail's pace when you're bored, but speed up when you're doing something fun.
Burdick started off his research with one question: “What is time?”
“I realized that I was not asking one question. Every single researcher I asked, ‘What is time’ would turn around and ask me, ‘Well, what do you mean by time?’. And it was clear to me pretty quickly that what we all call ‘time’ is actually a lot of different discreet experiences that we have a tendency to lump under one noun.”