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Our stories

Explore articles about topics as wide-ranging as haute horlogerie, lifestyle, technology, and society as well as insights into IWC as a company, portraits of employees, or stories about passionate watch collectors and the Friends of the Brand.

SANTONI - A PASSION FOR LEATHER

A special patina and the wonderful gradation of colours are the hallmarks of leather goods from Santoni.

A BEAUTIFUL WAY TO SHOW THE PASSAGE OF TIME

The dial is the star act in any mechanical watch, so it is vital that the design and finish satisfy the most exacting aesthetic demands.

THE DREAM OF FLYING

Numerous special editions of IWC’s legendary Pilot’s Watches have been sold, with part of the proceeds going to the Antoine De Saint-Exupéry Youth Foundation and its partner organizations.

FOREVER CLASSIC: IWC'S PORTOFINO

IWC’s renowned Portofino line reflects classic design in its simplicity. Producing a watch where “less is more” is never simple and can reflect true aesthetic achievement.

CRAFTSMANSHIP THAT KEEPS WATCHES RUNNING FOR GENERATIONS

Whether they’re diving, climbing or travelling the world on business, IWC owners can be sure of one thing: they have a watch that will last them a lifetime.

TIME THAT RUNS LIKE CLOCKWORK

Depending on the stresses and strains to which they are exposed, around 50 points in the movement are treated with oils and greases developed especially for use in wristwatches.

PELLATON'S INGENIOUS AUTOMATIC MEETS STATE-OF-THE-ART ENGINEERING

For 60 years now, the power driving IWC’s automatic in-house movements has come from the pawl-winding system developed by Albert Pellaton.

THE MIDSIZE PORTOFINOS: A COLLECTOR'S IMPRESSION

A watch should be beautiful because time, as we know it, is precious. Our lives are governed, every day, by the relentless movement of time.

2017 DA VINCI COLLECTION: CREATING PURE BEAUTY

IWC Schaffhausen revisits the iconic design of the 1980s and presents the 2017 Da Vinci collection, once again with its classic round case.

A MATTER OF ADJUSTMENT

For an IWC watch to run accurately, the oscillations of the balance require careful adjustment.

POWERFUL TALKS WITH INSPIRING PERSONALITIES

IWC Schaffhausen Talks To presents various outstanding personalities from film, sport, fashion and other fields in the context of an in-depth one-to-one interview that aims to give new insights by revealing unknown facts about these personalities.

Fabian Cancellara

Ready to sacrifice - We continue our #IWCTalksTo series with a talk to cyclist Fabian Cancellara.

Sonam Kapoor

I like Drama - In this “IWC Talks To” interview the 31-year-old opens up about why she frequently makes unconventional choices, how she was able to find her own path despite coming from an actor family, and why she thinks she has only very little self-preservation.

James Marsden

When you are sitting completely naked opposite Anthony Hopkins... - we continue our #IWCTalksTo series with a talk to actor James Marsden.

Taylor Schilling

There are some roles that just fit - we continue our #IWCTalksTo series with a talk to actress and star of Orange is the New Black, Taylor Schilling.